Understanding Playlists, Schedules & Sequences

When to use Sequences

Sequences control the order and flow of scenes within your playlist. Every playlist is a sequence—the way your content plays from first scene to last, then loops back to the beginning.

When to think about sequences

Focus on sequencing when you need to:

  • Create a narrative or flow — Welcome message, then product showcase, then customer reviews, then call-to-action

  • Build momentum or urgency — Countdown timer before event announcement, or teaser before reveal

  • Balance attention — Alternate high-impact content (videos, animations) with calmer content (text, images)

  • Guide viewers through information — Step-by-step instructions or multi-part announcements in logical order

Common use cases

Thoughtful sequencing improves:

  • Retail promotions — Product intro → features → customer testimonial → discount offer

  • Event signage — Venue welcome → schedule overview → sponsor logos → live social feed

  • Educational displays — Topic introduction → key points → quiz question → answer reveal

  • Waiting room content — Health tip → service info → entertainment → brand message

The order matters. Viewers remember the first and last things they see most clearly—put your most important content there.

How to control sequences

Sequences control the order in which playlists play on your screens.

When editing a sequence, you can arrange playlists to play one after another.

Reorder playlists

Drag playlists up or down to change the order they play.

Playlists run from top to bottom. After the last playlist finishes, the sequence loops back to the first playlist.

Adjust playlist duration

If a playlist contains only one scene, it is added to the sequence with a default duration of 30 seconds.

You can increase or decrease the duration to control how long that playlist appears before the sequence moves to the next playlist.

Tips for organizing sequences

If the flow feels off, try:

  • Placing important playlists earlier in the sequence

  • Grouping related playlists together

  • Update and adjusting playlists' scenes durations for better pacing

Ready to build? See Creating your first playlist to get started.

Was this helpful?